{"id":18511,"date":"2019-04-01T20:00:00","date_gmt":"2019-04-01T12:00:00","guid":{"rendered":"https:\/\/www.comparehero.my\/blog\/uncategorized\/social-influencers-make-money-from-youtube-facebook-instagram.html"},"modified":"2026-03-27T12:47:19","modified_gmt":"2026-03-27T04:47:19","slug":"social-influencers-make-money-from-youtube-facebook-instagram","status":"publish","type":"post","link":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html","title":{"rendered":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram"},"content":{"rendered":"\n<p>In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across ASEAN and our economy, social influencers are mushrooming across marketing channels with the emergence of YouTube personalities such as JinnyBoy and social celebrities like Cheesis, a famous mother with two kids on social media. \n <!--more--><\/p> \n<p>More brands are recognizing this and have begun factoring in hiring social influencers to promote their brands, improve brand awareness and even to provide reviews like this video below.<\/p> \n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/1R3xnSlnegU?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-MY&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p> \n<p>Many of these social influencers are earning as much as RM5,000 to RM6,000 per social media post or video, and some may say this is more rewarding than a typical 9-to-5 job these days.<\/p> \n<p>But what does it take to be a social influencer? Not everyone can be one. Nonetheless, if you are looking to learn more about this and understand how these social influencers earn their money, here are some insights!<\/p> \n<h2><strong>What is A Social Influencer?<\/strong><\/h2> \n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11408\" src=\"https:\/\/i0.wp.com\/144634072.fs1.hubspotusercontent-eu1.net\/hubfs\/144634072\/assets_comparehero\/MY_BLOG_AngPow_1.jpg?resize=640%2C285&#038;ssl=1\" alt=\"ang pow\" width=\"640\" height=\"285\"><\/p> \n<p>To put it simply, a social influencer is a person or profile that you look up to for inspiration, information, or even a source of entertainment. A social marketing manager who remains unquoted told CompareHero.my that there are four types of social influencers in Malaysia and many of them became who they are today because of their passion, instead of the urge to make money.<\/p> \n<p>Given the loyal followers earned over time, social influencers are deemed as a trusted source according to both Twitter and Instagram in this <a href=\"https:\/\/blog.hootsuite.com\/influencer-marketing\/\">post<\/a>. This is where marketing kicks in. Brands are looking at different ways to generate or improve their brand awareness, achieve marketing goals, and even push for sales with leads from the social influencers.<\/p> \n<h3>Four Types of Social Influencers in the Market:<\/h3> \n<ol> \n <li>Advocates &#8211; Friends and family within the circle of your community.<\/li> \n <li>Low-tier &#8211; Social media users that showcase their life with photos, videos, and captions. Their number of followers range between 3,000 and 15,000. Example: <a href=\"https:\/\/www.instagram.com\/princessmeenie\/\" target=\"_blank\" rel=\"noopener\">Yasmin Redzuan<\/a><\/li> \n <li>Mid-tier &#8211; advisory or niche influencers who are specialized in a specific segment such as car, travel, beauty and etc. They usually have a larger group of followers up to 50,000.<\/li> \n <li>High-tier &#8211; Experts or social celebrities that have a number of followers as high as 100,000 and have consistent exposure across all social media platforms. Example: <a href=\"https:\/\/www.instagram.com\/janechuck\/?hl=en\" target=\"_blank\" rel=\"noopener\">Jane Chuck<\/a><\/li> \n<\/ol> \n<h2><strong>Cost per Click vs. Cost per View <\/strong><\/h2> \n<p>To help you understand how social influencers earn money, you\u2019ll need a basic grasp of the model.<\/p> \n<p>First of all, YouTubers do not earn money based on views but through engagement with ads instead, according to our source from the local social media advertising firm.<\/p> \n<p>Engagement means clicking or watching an ad for more than 30 seconds.&nbsp; YouTube Advertising is managed in the Adwords platform and advertisers can choose ads on a Cost per Click (CPC) or Cost per View (CPV) model.<\/p> \n<p>To help you understand how these models work, CPC is a model where if a certain keyword has a CPC of $3 and someone clicks on that ad, it will charge that advertiser $3. These text ads pop up in the lower part of the screen during the video and can also show up as a square banner on the right side of your channel.<\/p> \n<p>On the other hand, CPV is when an advertiser pays money based on views.&nbsp; A view for the advertiser means someone watches an Ad for at least 30 seconds or half of the ad; whichever comes first. Learn <a href=\"https:\/\/support.google.com\/youtube\/answer\/72857?hl=en\" target=\"_blank\" rel=\"noopener\">how to set up your channel on YouTube to earn money here<\/a>!<\/p> \n<p>YouTube allows social influencers and video producers to do what they do best: to create videos without worrying about ways to monetize it.<\/p> \n<p>However, there are other ways that allow YouTubers and influencers from other social media platforms, including Facebook and Instagram to leverage on for monetization.<\/p> \n<h2><strong>5 Ways Social Influencers Can Earn Money &nbsp;<\/strong><\/h2> \n<h3>1. Paid Social Media Post<\/h3> \n<p>By working with brands, social influencers can use their social media platforms to reach out to their followers through their original content including blogs, photos and videos. This works well to help brands create additional hype for a new product or service, which at times is more effective than a traditional advertisement.<\/p> \n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/g2mzhYvAeMw?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-MY&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p> \n<h3>2. Sponsored Product Review\/Blog post<\/h3> \n<p>This is frequently used when a brand has launched a new product and consumers are actively looking for reviews from a trusted source such as Paultan.com for cars and motorcycle reviews. It is more common today that companies and advertisers are paying social influencers to generate a sponsored review on new products.<\/p> \n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/OHQKaQWM9Vs?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-MY&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p> \n<h3>3. Events<\/h3> \n<p>This is another great alternative for creating brand awareness by inviting social celebrities or advocates to a company event such as a product launch or holiday dinner. In return, social influencers often get freebies and sometimes, cash for helping these brands create buzz on their social media platforms.<\/p> \n<h3>4. Product Sponsorship\/Gifting<\/h3> \n<p>Though social influencers may not get cash, they get to enjoy freebies from the brand they believe in by using the products and publish a picture on their social media accounts to help promote the brand in return!<\/p> \n<p><blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BUKAPNiA4MM\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:640px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BUKAPNiA4MM\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p> \n<h3>5. Giveaways<\/h3> \n<p>Brands and advertisers usually tie up with social influencers to create a contest or giveaway promotions by tapping into their follower base. Most of the time, social influencers get paid pretty well for this type of campaign too!<\/p> \n<p><blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BSyH4QhD54q\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:640px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BSyH4QhD54q\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p> \n<p>If you are looking to become a social influencer of your own, here are the top 5 categories in Malaysia that are trending now: beauty, travel, food, fitness and parenting.<\/p> \n<h2><strong>Ryan Augustin De Alwis, Hitz.FM Deejay shares his advice for newbie social influencers<\/strong><\/h2> \n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2FRyanDeAlwisRd%2Fposts%2F889105834510399%3A0&amp;width=500\" width=\"500\" height=\"589\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p> \n<p>Being in the entertainment industry for more than ten years as both a radio DJ and social influencer, Ryan Augustine De Alwis shares some tips on how to become an outstanding social influencer.<\/p> \n<h3><strong>Social influencers need to take responsibility over their content <\/strong><\/h3> \n<p>Ryan shares that it is important to make a positive impact among your followers and more importantly, social influencers have a responsibility over their postings.<\/p> \n<p>\u201cFor example, a social influencer may have a bad experience at a restaurant and gave the worst review, but not knowing that there could be a reason behind the incident. This can affect the business badly and may even partially damage the reputation of the social influencer\u201d adds Ryan.<\/p> \n<p>In short, the content you choose to publish for the public to see can have positive and negative consequences. You may think it\u2019s fine to publish anything you please, especially since it is in your own channel, but think about the larger ramifications of the content you\u2019re publishing. And when in doubt, don\u2019t put it up.<\/p> \n<p>\u201cThe golden rule for publishing content is if you are having second thought about it, keep in view first until you are confident to publish it,\u201d Ryan said.<\/p> \n<h3><strong>Be transparent with your employers if the projects you work on could affect your full-time role <\/strong><\/h3> \n<p>Ryan also shares that social influencers who have a full-time job should be transparent about the campaigns offered to their employers. This is to avoid any potential conflict of interest such as misuse of brand name or competitors.<\/p> \n<p>\u201cI will usually turn down the job if there is a conflict between the prospective client and the company I am working for because it is not fair to both of them\u201d.<\/p> \n<h3><strong>Learn to manage your work and personal life, balance is key <\/strong><\/h3> \n<p>As one of the hosts for the Hitz.FM Morning Crew, which has about 1.2 million to 1.5 million of listeners on average daily basis, managing his work-life balance has become even more critical.<\/p> \n<p>\u201cThe bigger you become in the social community, the harder it is for you to manage your life and work. So you have to know how to juggle and find a good balance in between\u201d.<\/p> \n<p>For those who might not know, Ryan studied a pastry course back in London before he was discovered by a friend and ventured into entertainment industry ten years ago! Admitting to being a shy person in nature, becoming DJ was the last job he would imagine to take on today.<\/p> \n<h3><strong>Live stories is a growing tool \u2013 watch the space and use it wisely! <\/strong><\/h3> \n<p>Social influencers are getting smarter by leveraging on live stories, which is increasingly used and viewed by the social media community in Malaysia. \u201cBy posting stories on Instagram at the right time, social influencers can use it to reach out to their followers and incorporate it as part of the marketing package for certain brands.\u201d Ryan explained.<\/p> \n<p>In fact, this is true as many brands are reaching out to social influencers to use Facebook and Intragram live stories to reach out to followers because of the better engagement and sense of exclusivity to the followers.<\/p> \n<h3>Example:<\/h3> \n<h3>Jenn from So, I\u2019m Jenn collaborated with Digi&nbsp;recently and posed as her character, Auntie Siow to promote the latter&#8217;s&nbsp;RM28 prepaid internet plan.<\/h3> \n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fsoimjenn%2Fvideos%2F1406937056012441%2F&amp;show_text=1&amp;width=560\" width=\"560\" height=\"734\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p> \n<h3><strong>Here are other tips we think can be helpful for you to be a social influencer:<\/strong><\/h3> \n<ul> \n <li>Be passionate about your content<\/li> \n <li>Engage with your followers.<\/li> \n <li>Understand what your followers want to know.<\/li> \n <li>It is obvious when you are trying to make money or sell something from\/to your followers. So, don\u2019t push it.<\/li> \n <li>Don\u2019t be shy of reaching out to brands you are interested in working with to offer a product review or to start to build a partnership with them so you can learn. Don\u2019t ask for payment so fast though.<\/li> \n <li>It takes a lot to be a social influencer given the pressure from the public. Stay firm and be sincere.<\/li> \n <li>Don\u2019t start out as a social influencer for the sake of making money.<\/li> \n <li>Establish a good relationship with other social influencers and make friends out there. Collaboration excites followers too!<\/li> \n <li>Content in videos, social media posts and blogs work differently. Determine which one you favour the most and keep improving over time!<\/li> \n<\/ul> \n<p>As much as we love to figure out the exact amount of money all social influencers are making in Malaysia, it is rather difficult to do so because charges are subjective according to the individual and the scope of the campaign. On top of that, most of them create great content because they love what they do instead of prioritizing earning money.<\/p> \n<h2>Being A Social Influencer Has Its Downsides Too<\/h2> \n<p>Apart from the encouraging scene in Malaysia and everywhere else around the world, you may want to consider these challenges before becoming a social influencer.<\/p> \n<h3>1. It Takes A While Before You Make Money<\/h3> \n<p>Unless you\u2019re pulling in 10,000 views a month consistently (and this is a low standard), you\u2019re just not likely to make a lot of money.&nbsp;Success as an influencer probably isn\u2019t going to happen overnight, and it could take years of work to get there. Until then, you\u2019re not likely to see a single cent.<\/p> \n<h3>2. Becoming A Social Influencer Is Labor Intensive<\/h3> \n<p>Here is list of what you need to as a social influencer:<\/p> \n<ul> \n <li>Actively look for people to share your content<\/li> \n <li>Learn the basics of Search Engine Optimisation<\/li> \n <li>Take the time to review products and services (most of which won\u2019t be free to you at the start)<\/li> \n <li>Pore through news feeds to understand current events, and post relevant material<\/li> \n <li>Spend time researching new trends<\/li> \n <li>Handle design issues such as photo shoots, illustrations, sorting through appropriate stock photos, etc.<\/li> \n <li>Spend several hours monitoring your social media feeds, and responding to followers<\/li> \n <li>Engage potential clients, whose products or services you sell<\/li> \n <li>Handle inventory or payment, if you handle your own products and services<\/li> \n <li>Review the response to different posts, and adapt according to what your audience likes<\/li> \n<\/ul> \n<h3>3. Unexpected Income<\/h3> \n<p>Social media influencers have different ways of earning their income; however, almost all of them are less convenient, and less predictable, than a part-time pay cheque.<\/p> \n<p>For example, if you monetise your website by helping a company sell its products, what will you do if the company pays you late? What if they decide to change the agreed upon fees later?<\/p> \n<p>You also need to prepare for occasional dry&nbsp;period, when none of your content is \u201ccatching\u201d. This could lead to a loss of sales, and you\u2019ll need to have a financial buffer for that.<\/p> \n<p>It may surprise you that some social celebrities do not charge the company they work with because they really love their brand and believe it is worth their time to create content and introduce it to their followers! Let us know if you have any question or more to share in the comment section.<\/p> \n<p>Also, Ryan and his team has recently teamed up to release a parody of &#8216;That&#8217;s What I Like&#8217; by Bruno Mars. Watch the video below and have a good laugh!<\/p> \n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/QWgsXaMNY_I?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-MY&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><br> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across ASEAN and our economy, social influencers are mushrooming across marketing channels with the emergence of YouTube personalities such as JinnyBoy and social celebrities like Cheesis, a famous&#8230;<\/p>\n","protected":false},"author":268230141,"featured_media":60237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[415],"tags":[],"class_list":["post-18511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wages-employment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero<\/title>\n<meta name=\"description\" content=\"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero\" \/>\n<meta property=\"og:description\" content=\"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html\" \/>\n<meta property=\"og:site_name\" content=\"CompareHero\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CompareHero.my\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-01T12:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-27T04:47:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2019\/04\/image-27.png?fit=1024%2C768&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"CompareHero\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CompareHero\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html\"},\"author\":{\"name\":\"CompareHero\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#\\\/schema\\\/person\\\/77b02f49f8e76551ac6a7f3d7eb59611\"},\"headline\":\"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram\",\"datePublished\":\"2019-04-01T12:00:00+00:00\",\"dateModified\":\"2026-03-27T04:47:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html\"},\"wordCount\":2209,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/image-27.png\",\"articleSection\":[\"Wages &amp; Employment\"],\"inLanguage\":\"en-MY\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html\",\"url\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html\",\"name\":\"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/image-27.png\",\"datePublished\":\"2019-04-01T12:00:00+00:00\",\"dateModified\":\"2026-03-27T04:47:19+00:00\",\"description\":\"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#breadcrumb\"},\"inLanguage\":\"en-MY\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-MY\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage\",\"url\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/image-27.png\",\"contentUrl\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/image-27.png\",\"width\":1024,\"height\":768},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\\\/social-influencers-make-money-from-youtube-facebook-instagram.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Wages &amp; Employment\",\"item\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wages-employment\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/\",\"name\":\"CompareHero\",\"description\":\"Providing the best tips and tricks about Malaysia\u2019s financial\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-MY\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#organization\",\"name\":\"Jirnexu Sdn Bhd\",\"url\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-MY\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/comparehero_logo.png\",\"contentUrl\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/comparehero_logo.png\",\"width\":1889,\"height\":338,\"caption\":\"Jirnexu Sdn Bhd\"},\"image\":{\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/CompareHero.my\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.comparehero.my\\\/blog\\\/#\\\/schema\\\/person\\\/77b02f49f8e76551ac6a7f3d7eb59611\",\"name\":\"CompareHero\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero","description":"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html","og_locale":"en_US","og_type":"article","og_title":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero","og_description":"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across","og_url":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html","og_site_name":"CompareHero","article_publisher":"https:\/\/www.facebook.com\/CompareHero.my\/","article_published_time":"2019-04-01T12:00:00+00:00","article_modified_time":"2026-03-27T04:47:19+00:00","og_image":[{"width":1024,"height":768,"url":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2019\/04\/image-27.png?fit=1024%2C768&ssl=1","type":"image\/png"}],"author":"CompareHero","twitter_card":"summary_large_image","twitter_misc":{"Written by":"CompareHero","Est. reading time":"10 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#article","isPartOf":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html"},"author":{"name":"CompareHero","@id":"https:\/\/www.comparehero.my\/blog\/#\/schema\/person\/77b02f49f8e76551ac6a7f3d7eb59611"},"headline":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram","datePublished":"2019-04-01T12:00:00+00:00","dateModified":"2026-03-27T04:47:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html"},"wordCount":2209,"commentCount":0,"publisher":{"@id":"https:\/\/www.comparehero.my\/blog\/#organization"},"image":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage"},"thumbnailUrl":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2019\/04\/image-27.png","articleSection":["Wages &amp; Employment"],"inLanguage":"en-MY","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html","url":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html","name":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram - CompareHero","isPartOf":{"@id":"https:\/\/www.comparehero.my\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage"},"image":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage"},"thumbnailUrl":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2019\/04\/image-27.png","datePublished":"2019-04-01T12:00:00+00:00","dateModified":"2026-03-27T04:47:19+00:00","description":"In case you haven\u2019t noticed, there is a new marketing tactic in town and it is called social influence. Riding on the digital wave that is sweeping across","breadcrumb":{"@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#breadcrumb"},"inLanguage":"en-MY","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html"]}]},{"@type":"ImageObject","inLanguage":"en-MY","@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#primaryimage","url":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2019\/04\/image-27.png","contentUrl":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2019\/04\/image-27.png","width":1024,"height":768},{"@type":"BreadcrumbList","@id":"https:\/\/www.comparehero.my\/blog\/wages-employment\/social-influencers-make-money-from-youtube-facebook-instagram.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.comparehero.my\/blog\/"},{"@type":"ListItem","position":2,"name":"Wages &amp; Employment","item":"https:\/\/www.comparehero.my\/blog\/wages-employment"},{"@type":"ListItem","position":3,"name":"Social Influencers: How Do They Make Money from YouTube, Facebook, and Instagram"}]},{"@type":"WebSite","@id":"https:\/\/www.comparehero.my\/blog\/#website","url":"https:\/\/www.comparehero.my\/blog\/","name":"CompareHero","description":"Providing the best tips and tricks about Malaysia\u2019s financial","publisher":{"@id":"https:\/\/www.comparehero.my\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.comparehero.my\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-MY"},{"@type":"Organization","@id":"https:\/\/www.comparehero.my\/blog\/#organization","name":"Jirnexu Sdn Bhd","url":"https:\/\/www.comparehero.my\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-MY","@id":"https:\/\/www.comparehero.my\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2026\/02\/comparehero_logo.png","contentUrl":"https:\/\/www.comparehero.my\/blog\/wp-content\/uploads\/2026\/02\/comparehero_logo.png","width":1889,"height":338,"caption":"Jirnexu Sdn Bhd"},"image":{"@id":"https:\/\/www.comparehero.my\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/CompareHero.my\/"]},{"@type":"Person","@id":"https:\/\/www.comparehero.my\/blog\/#\/schema\/person\/77b02f49f8e76551ac6a7f3d7eb59611","name":"CompareHero"}]}},"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pbC5we-4Oz","jetpack-related-posts":[{"id":18662,"url":"https:\/\/www.comparehero.my\/blog\/wages-employment\/how-to-make-money-on-tiktok.html","url_meta":{"origin":18511,"position":0},"title":"Up Your Gig: How Do People Make Money On TikTok? Here Are 6 Clever Ways","author":"CompareHero","date":"9 September 2020","format":false,"excerpt":"How to make money on TikTok? With the current TikTok trend in 2020, TikTok superstars are earning good money from the app. Read on to learn how they make money on TikTok, and how much they can earn on TikTok. Unless you\u2019ve been living a provincial life, you\u2019d probably have\u2026","rel":"","context":"In &quot;Wages &amp; Employment&quot;","block_context":{"text":"Wages &amp; Employment","link":"https:\/\/www.comparehero.my\/blog\/wages-employment"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2020\/09\/image-2.png?fit=1024%2C768&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2020\/09\/image-2.png?fit=1024%2C768&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2020\/09\/image-2.png?fit=1024%2C768&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2020\/09\/image-2.png?fit=1024%2C768&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":18259,"url":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance\/influencer-buys-rare-yamaha-rxz-for-rm146000-sells-it-for-rm1-million-a-year-later.html","url_meta":{"origin":18511,"position":1},"title":"Influencer Buys Rare Yamaha RXZ for RM146,000, Sells it for RM1 Million a Year Later","author":"CompareHero","date":"21 August 2025","format":false,"excerpt":"(Source: TikTok) You might want to sit down for this one, because the story of a Malaysian influencer has had social media buzzing from the moment she dropped the news. Imagine buying a rare Yamaha RXZ Catalyzer for RM146,000 just a year ago, only to put it up for sale\u2026","rel":"","context":"In &quot;Lifestyle Finance&quot;","block_context":{"text":"Lifestyle Finance","link":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Yamaha-RXZ.png?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Yamaha-RXZ.png?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Yamaha-RXZ.png?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Yamaha-RXZ.png?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Yamaha-RXZ.png?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":17514,"url":"https:\/\/www.comparehero.my\/blog\/sme\/social-media-for-business.html","url_meta":{"origin":18511,"position":2},"title":"#CHSupportsLokal &#8211; How Social Media Can Benefit Small Businesses (SMEs) &#8211; Here Are 6 Ways","author":"CompareHero","date":"1 June 2023","format":false,"excerpt":"Social media is an important aspect of digital marketing as it helps improve brand awareness for businesses. Read this article to find out how your small business can take advantage of social media. [toc] With 3.96 billion people or more than half of the world now on social media, it\u2019s\u2026","rel":"","context":"In &quot;SME&quot;","block_context":{"text":"SME","link":"https:\/\/www.comparehero.my\/blog\/sme"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/benefit-of-social-media-for-small-businesses.jpg?fit=1200%2C628&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/benefit-of-social-media-for-small-businesses.jpg?fit=1200%2C628&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/benefit-of-social-media-for-small-businesses.jpg?fit=1200%2C628&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/benefit-of-social-media-for-small-businesses.jpg?fit=1200%2C628&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/benefit-of-social-media-for-small-businesses.jpg?fit=1200%2C628&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":18438,"url":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance\/pickled-mango-entrepreneur-who-said-he-bought-a-private-jet-admits-it-is-a-gimmick.html","url_meta":{"origin":18511,"position":3},"title":"Pickled Mango Entrepreneur Who Said He Bought a Private Jet Admits it is a Gimmick","author":"CompareHero","date":"28 July 2025","format":false,"excerpt":"(Source: Instagram | Aliff Syukri) Influencer and entrepreneur Dato\u2019 Aliff Syukri went viral recently for sharing on social media that he has purchased a private jet using profits from his pickled mango business, a venture he runs alongside his eldest son, Ammar Ahyan. In what he called a \u201cbig and\u2026","rel":"","context":"In &quot;Lifestyle Finance&quot;","block_context":{"text":"Lifestyle Finance","link":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri-Gimmick.png?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri-Gimmick.png?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri-Gimmick.png?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri-Gimmick.png?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri-Gimmick.png?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":18309,"url":"https:\/\/www.comparehero.my\/blog\/entertainment\/kid-throws-major-tantrum-after-being-denied-labubu-damages-influencers-rm240k-chandelier.html","url_meta":{"origin":18511,"position":4},"title":"Kid Causes RM240k Damage After Being Denied Influencer\u2019s Labubu","author":"CompareHero","date":"19 August 2025","format":false,"excerpt":"(Source: South Morning China Post via RedNote) A routine family visit turned into a scene straight out of a drama for a Chinese influencer known as Little Azheng when a young relative threw a full-blown tantrum over a Labubu doll and ended up causing over 400,000 yuan in damage. Yes,\u2026","rel":"","context":"In &quot;Entertainment&quot;","block_context":{"text":"Entertainment","link":"https:\/\/www.comparehero.my\/blog\/entertainment"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Labubu-Boy.png?fit=1200%2C668&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Labubu-Boy.png?fit=1200%2C668&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Labubu-Boy.png?fit=1200%2C668&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Labubu-Boy.png?fit=1200%2C668&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Labubu-Boy.png?fit=1200%2C668&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":18589,"url":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance\/this-malaysian-influencer-bought-a-private-jet-just-by-selling-pickled-mangoes.html","url_meta":{"origin":18511,"position":5},"title":"This Malaysian Influencer Bought a Private Jet Just by Selling Pickled Mangoes","author":"CompareHero","date":"22 July 2025","format":false,"excerpt":"(Source: Instagram | Aliff Syukri) Dato\u2019 Aliff Syukri, renowned Malaysian entrepreneur and social media influencer, recently made headlines by unveiling his new private jet, a sleek black aircraft with a golden emblem, claimed to be purchased using profits from his pickled mango business, a venture he runs alongside his eldest\u2026","rel":"","context":"In &quot;Lifestyle Finance&quot;","block_context":{"text":"Lifestyle Finance","link":"https:\/\/www.comparehero.my\/blog\/lifestyle-finance"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri.png?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri.png?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri.png?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri.png?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2026\/02\/Aliff-Syukri.png?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/rpstagingdot.wpcomstaging.com\/wp-content\/uploads\/2019\/04\/image-27.png?fit=1024%2C768&ssl=1","_links":{"self":[{"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/posts\/18511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/users\/268230141"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/comments?post=18511"}],"version-history":[{"count":1,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/posts\/18511\/revisions"}],"predecessor-version":[{"id":58143,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/posts\/18511\/revisions\/58143"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/media\/60237"}],"wp:attachment":[{"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/media?parent=18511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/categories?post=18511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.comparehero.my\/blog\/wp-json\/wp\/v2\/tags?post=18511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}